The Challenge
An emerging e-commerce company faced increasing delays in their release cycles due to repetitive manual testing. Their QA team spent excessive time on regression testing and workflow validation, resulting in slower time-to-market and frequent production bugs.
Our Approach: Free Discovery Session
We started with a Free Test Automation Discovery Session, where our QA architects:
- Analyzed their existing QA process
- Identified high-priority workflows and manual bottlenecks
- Assessed the feasibility of test automation across various application modules

Key Findings
During the discovery session, we uncovered that:
- Over 65% of regression scenarios were repeated for every sprint
- Multiple critical workflows (payment, user registration, order fulfillment) lacked automated coverage
- The QA team was manually executing end-to-end tests that could be easily automated using Selenium + TestNG
The Solution Roadmap
Following the discovery, we provided them with an actionable roadmap:
Phase 1: Automate smoke and regression test suites
Phase 2: Integrate automation with CI/CD pipeline for nightly builds
Phase 3: Expand automation to cross-browser and mobile platforms
The Outcome
After implementing our recommendations, the company achieved:
- 45% reduction in regression testing time
- Faster deployment cycles (from 3 weeks to 1 week)
- Increased confidence in production releases with early defect detection
Ready to Explore Automation for Your QA Process?
👉 Book your free discovery session today and uncover automation opportunities tailored to your business.